Welcome!

Open Source Cloud Authors: Pat Romanski, Yeshim Deniz, Liz McMillan, Elizabeth White, Zakia Bouachraoui

Blog Feed Post

Catalyst unveils the latest evolution of Retail Technology

Friday 16 May, 2014
The CatLook product suite re-energises the shopping experience for customers and drives sales and consumer loyalty for the retailer.

With consumers increasingly browsing and purchasing items online or on mobile devices, fashion, clothing and beauty retailers are now facing more and more competition from these newly established virtual stores. CatLook from Catalyst is the first fully integrated range of technologies to give the competitive advantage back to the whole high street as well as prestige retailers and boutiques. Critically CatLook will also help retailers better understand the needs and aspirations of their customers.

The CatLook range of innovative in-store technologies provides solutions for visual merchandising, an interactive digital wardrobe, queue management systems, all of which makes the in-store experience more engaging and enjoyable for any potential customer and more cost effective and profitable for a retailer. More information can be found at www.catlook.com

Based around the mature RFID technology, CatLook’s modular design and flexible software solution means that retailers can select the components that best fit their needs and budgets and integrate them seamlessly into their existing retail technology. The prospect of long term investment, staff training, high cost and high maintenance has been removed by CatLook’s application of made-to-measure technology.

Paul Clarke, managing director of Catalyst commented; “Consumers now use digital technology in every aspect of their life and they now expect a much more interactive, engaging and rewarding experience when they shop. That is exactly what CatLook provides. The days of fashion or clothing stores just having four walls, garments and staff are numbered.”

“Retailers are fully aware that they need to do more to make the shopping experience both more enjoyable and profitable. Retail technology that provides an immersive, interactive experience has until now been too expensive, too complicated and incapable of integration with existing systems. CatLook was designed from its core to be modular, very flexible and cost effective. Its primary purpose is to drive sales across a range of products and help provide first class customer service,” continued Clarke.

“Customer empowerment has changed the game. Show-rooming is on the rise and it is extremely important for brands and retailers to create a multimedia omni-channel shopping experience for their consumers. Consumers not only expect everything to be readily available at their fingertips, but they also expect the overall brand experience to be similarly accessible. When you can meet these expectations, sales and loyalty follow” concluded Clarke.

Using a variety of screen, virtual, and RFID technologies, CatLook allows a consumer to see at first-hand what their selection of clothing or fashion items looks like either on a virtual or real mannequin or even on them.
Consumers simply place the RFID tagged items near the relevant CatLook screen or technology and the image of the item will appear. The customer is then offered additional items and colours to complement the original garment as well as information on pricing and availability. This technology can be extended into the changing room to allow instant help from staff giving first class customer service.

From a retailers’ point of view, the CatLook system provides a unique opportunity to both cross-sell items across a fashion or brand range and even upsell new product categories. At the same CatLook’s ability to provide powerful reporting data on stock levels, trends and purchasing points ensures that the right products are in the right store, at the right price and at the right time.

The full CatLook solution compromises the following components:
Hardware: CatLook virtual mannequin large and small; CatLook virtual Reality; CatLook Fitting Room; CatLook shelf; CatLook EPAY; Handheld scanner; CatLook inventory; Dashboard: data collection; RFID tag; RFID printer; (other hardware: mini ipad, router, switch).
Software/others components: staff training; training course and employee support line; trained trainer in each region; annual CatLook Cloud licenses; software updates; ongoing technical support; one off store installation fee; seasonal content management.

CatLook is a standalone system using the Linux operating systems, but the CatLook Mirrors work on Windows.
Full CatLook demo suites are available to view and trial in Hong Kong and central London. A suite in New York will be opened in the summer of 2014.

Ends

For more information on CatLook please contact;
Mark Casey
[email protected]
+44 7880 891987



Distributed by http://www.pressat.co.uk/

Read the original blog entry...

IoT & Smart Cities Stories
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER gives detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPOalso offers sp...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...