Welcome!

Open Source Cloud Authors: Kevin Benedict, William Schmarzo, Karthick Viswanathan, Elizabeth White, Derek Weeks

News Feed Item

SugarCRM Marks Triumphant Decade of CRM Transformation

SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative and affordable CRM solution in the market, closes Q2 2014 marking 19 consecutive quarters of growth and 10 years of business leadership in CRM. Guided by a strong vision to empower the individual, buoyed by the industry’s most innovative and affordable CRM solution in the market and an ever-growing global customer base, SugarCRM is well-positioned to further capitalize on the fastest-growing sector in enterprise software in the coming years.

2004: CRM Industry Gets a Taste of Sugar

Ten years ago, SugarCRM Co-Founder and CTO Clint Oram was determined to fix what he saw as a fatal flaw in conventional CRM solutions: Sales and support teams did not like using them and they were too expensive to put in the hands of every customer-facing employee. SugarCRM was founded to help solve these critical issues and has always fundamentally believed customer relationship management is more than marketing, sales force or customer support automation.

The CRM industry got its first taste of Sugar in July 2004 with the launch of SugarCRM's flagship product and a $2 million funding round. The company signed its first customers later that same year — several of which still remain as valued SugarCRM customers. Today, SugarCRM offers a completely revamped version of its flagship product, and is known industry-wide for putting the individual — the "i" — in CRM and empowering employees at all levels of a customer-centric organization to better understand and connect with customers over their entire lifecycle.

"SugarCRM’s 10-year anniversary is a very special and exciting milestone, and without a doubt it’s been a thrilling decade of transformation,” said Oram. “As co-founder, I helped turn a new idea into a fledgling company, and now to a thriving business that empowers an entire market. We are proud of building a world-class team, innovative technology and an impressive list of marquee customers that welcome our disruptive value proposition. As we begin another decade, we look forward to a deeper focus on helping sellers to sell and customer service representatives to deliver extraordinary customer service."

Accelerated Growth, Strong Collaboration in a Thriving Market

Today, SugarCRM places the individual customer at the center of its solution—enabling highly personalized customer interactions and valuable customer insights that drive customer excellence and retention. SugarCRM's new iCRM movement has indeed gained traction in the market and drawn industry acclaim as well as new customers and alliances. Undoubtedly, the past couple of years have been especially favorable for SugarCRM. In Q2 2014, the company marked 19 consecutive quarters of growth and reported a 30 percent annual increase in annual recurring revenue (ARR). In the first half of 2014 alone, SugarCRM signed a record total of more than 1,000 new customers, bringing its current total to nearly 7,500 —with more than 1.5 million end users worldwide. Companies such as Reebok, Sennheiser, Wilson Sporting Goods, Mitsubishi Motors Brazil and Seguros Monterrey New York Life rely on Sugar to deliver extraordinary customer relationships.

"Congratulations to SugarCRM on this special corporate milestone,” said Martin Ruiz, CIO, Seguros Monterrey New York Life. “I look forward to ongoing collaboration with the team as the company continues to innovate and bring new thinking to the CRM space.”

Market Traction Fuels Stellar Growth, Industry Recognition

Gartner predicts that CRM will represent the largest segment of enterprise software spend by 2017, growing to a $36.5 billion worldwide market. The investor community recognizes that SugarCRM will claim a sizeable part of this opportunity, thanks to its unique value proposition. Nearly a year ago, Goldman Sachs led a $40 million funding round for SugarCRM that closed in August 2013.

For two consecutive years, Gartner named SugarCRM a "Visionary" in its Magic Quadrant in both 2013 and 2014— a highly coveted position and ranking from a leading analyst research firm. This year, Ovum Research lent further credence to SugarCRM's mission by proclaiming 2014 the year that company leaders will finally embrace the need for a new CRM customer strategy that includes each customer-facing employee. On the awards front, SugarCRM was honored with the CRM Excellence award by Customer Magazine in May 2014, and the following month was named to AlwaysOn's 2014 OnDemand Top 100 list as one of the most promising private companies in the on-demand, cloud and SaaS categories.

"SugarCRM was one of the first front-office application providers to build its business on top of a commercial open source model - but what makes SugarCRM unique today is that it is one of the few providers focused only on core CRM,” said Paul Greenberg, president of the 56 Group and author of CRM at the Speed of Light. “In the past 10 years, Sugar has grown into a comprehensive and flexible CRM platform, one that focuses on personalization and usability for individual users in an innovative manner.”

SugarCRM and the Decade Ahead

All of the significant technology shifts — from social, cloud and mobile to big data — have converged to create the most exciting time in CRM's history. With a strong market forecasted by leading research firms and continued company growth, SugarCRM is well-positioned for a successful decade ahead. The company's primary focus remains rooted in empowering every customer-facing individual and every business to successfully manage their customer life cycle by providing high-value customer insights and helping them deliver extraordinary customer interactions.

"SugarCRM's successes over the past 10 years can be attributed to a relentless drive to realize the full potential of CRM," said Larry Augustin, SugarCRM CEO. "We are laser focused on delivering an innovative CRM solution designed for every individual, not just the management team. Today, we can truly say we are delivering on the promise of CRM, helping businesses acquire, manage and retain customers throughout every stage of their journey—and positioning SugarCRM to make an indelible mark on the highest growth market in enterprise software.”

About SugarCRM

SugarCRM enables businesses to create extraordinary customer relationships with the most innovative and affordable customer relationship management (CRM) solution on the market. By placing the individual at the center of its solution, SugarCRM is putting the “i” in CRM and empowering people at all levels of an organization to better understand and engage with customers. Based in Silicon Valley, SugarCRM is backed by Goldman Sachs, Draper Fisher Jurvetson, NEA, and Walden International. More than 1.5M individuals in 120 countries rely on SugarCRM. To learn more visit SugarCRM or follow @SugarCRM.

Cautionary Note Regarding Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 relating to, among other things, expectations, plans, prospects and financial results for SugarCRM, including, but not limited to, our expectations regarding our products, market demand, future revenue, and market share growth. These forward-looking statements are based upon the current expectations and beliefs of SugarCRM’s management as of the date of this press release, and are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. All forward-looking statements made in this press release are based on information available to us as of the date thereof, and SugarCRM disclaims any obligation to update these forward-looking statements.

NOTE: SugarCRM and the SugarCRM logo are service marks of SugarCRM Inc. Third-party trademarks mentioned are the property of their respective owners.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Consumers increasingly expect their electronic "things" to be connected to smart phones, tablets and the Internet. When that thing happens to be a medical device, the risks and benefits of connectivity must be carefully weighed. Once the decision is made that connecting the device is beneficial, medical device manufacturers must design their products to maintain patient safety and prevent compromised personal health information in the face of cybersecurity threats. In his session at @ThingsExpo...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, will provide a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to ...
From 2013, NTT Communications has been providing cPaaS service, SkyWay. Its customer’s expectations for leveraging WebRTC technology are not only typical real-time communication use cases such as Web conference, remote education, but also IoT use cases such as remote camera monitoring, smart-glass, and robotic. Because of this, NTT Communications has numerous IoT business use-cases that its customers are developing on top of PaaS. WebRTC will lead IoT businesses to be more innovative and address...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
In his opening keynote at 20th Cloud Expo, Michael Maximilien, Research Scientist, Architect, and Engineer at IBM, discussed the full potential of the cloud and social data requires artificial intelligence. By mixing Cloud Foundry and the rich set of Watson services, IBM's Bluemix is the best cloud operating system for enterprises today, providing rapid development and deployment of applications that can take advantage of the rich catalog of Watson services to help drive insights from the vast t...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Recently, IoT seems emerging as a solution vehicle for data analytics on real-world scenarios from setting a room temperature setting to predicting a component failure of an aircraft. Compared with developing an application or deploying a cloud service, is an IoT solution unique? If so, how? How does a typical IoT solution architecture consist? And what are the essential components and how are they relevant to each other? How does the security play out? What are the best practices in formulating...
In his session at @ThingsExpo, Arvind Radhakrishnen discussed how IoT offers new business models in banking and financial services organizations with the capability to revolutionize products, payments, channels, business processes and asset management built on strong architectural foundation. The following topics were covered: How IoT stands to impact various business parameters including customer experience, cost and risk management within BFS organizations.
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that Elastifile will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Elastifile Cloud File System (ECFS) is software-defined data infrastructure designed for seamless and efficient management of dynamic workloads across heterogeneous environments. Elastifile provides the architecture needed to optimize your hybrid cloud environment, by facilitating efficient...
There is only one world-class Cloud event on earth, and that is Cloud Expo – which returns to Silicon Valley for the 21st Cloud Expo at the Santa Clara Convention Center, October 31 - November 2, 2017. Every Global 2000 enterprise in the world is now integrating cloud computing in some form into its IT development and operations. Midsize and small businesses are also migrating to the cloud in increasing numbers. Companies are each developing their unique mix of cloud technologies and service...
SYS-CON Events announced today that Golden Gate University will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Since 1901, non-profit Golden Gate University (GGU) has been helping adults achieve their professional goals by providing high quality, practice-based undergraduate and graduate educational programs in law, taxation, business and related professions. Many of its courses are taug...
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.